Concept Story
From the First Bread on Earth
From the oldest bread in history… to your table today
More than 14,000 years ago, on the land of Jordan,
humans baked the first bread known to history—
made from wild grains and simple fire,
before agriculture… and before cities.
Today,
we bring this story back to life
with a modern spirit
and thoughtfully crafted flavors
that honor the origin
and celebrate our roots.
Jordan River Kitchen & Café
is more than a café—
it is a continuation of a story that began here,
on this land.
The meaning behind our logo
The mark brings together two worlds the Latin initials 'J' and 'R' from Jordan River, flowing naturally into a form that also reads as 'نهر) 'nahr), the Arabic word for river. It's a symbol that bridges languages and cultures a visual connection between East and West, tradition and modernity just like the Jordan River itself
